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Tools and Resources

Banff & Lake Louise Tourism is dedicated to providing resources and recommendations to assist you. Below you will find useful tools that will help to ensure your business effectively engages with visitors and customers.

10-Year Vision for Tourism

Read Lead Tourism For Good, 10-Year Vision for Tourism in Banff and Lake Louise at The Vision is our guide to a sustainable future for tourism in the destination. You can find out more about how we developed the Vision with our community, alongside the Town of Banff and Parks Canada.


2023 Summer Campaign: Member Toolkit

In an effort to entice potential travellers to choose Banff and Lake Louise as their preferred destination this summer, BLLT will launch a paid summer campaign with an approach to allow our long-haul travellers ample time to book and plan their trips knowing they stay longer and spend more.

View the Toolkit

Plans & Reports

Access BLLT's business plan, annual reports, strategies and more.

Learn More

Access the Media Library

Regularly refreshed and updated, our multi-media library is home to awe-inspiring high resolution photography and video content.

Library Access

Marketing Tools

Alberta Tourism Information System (ATIS)

The Alberta Tourism Information Service (ATIS) is a free digital marketing platform designed by Travel Alberta to help Alberta tourism businesses amplify their marketing efforts.

You can add or update your business listing, create and promote events, and let potential customers know about upcoming offers using ATIS and your content will be shared across multiple marketing channels and websites, including and a diverse network of publishers, websites and apps promoting Alberta as a destination of choice for travellers. This information is also harvested by the business development team at Travel Alberta to create experience packages for receptive tour operators and other partners. Getting started is easy and free.

Login or create an ATIS account

Other Resources