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Awards, Media Highlights, and Past Events

Awards

  • SITE Global Best Destination Video (2026)

    Take a look at Banff & Lake Louise Tourism’s award-winning video highlighting out of the ordinary venues, landscapes, and experiences in the destination.

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  • National Geographic’s Best Places in the World to Travel (2026)

    In 2026, readers and travellers from around the globe cast their votes and Banff earned its place as National Geographic's Readers' Choice must-visit destination.

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  • SITE Global Crystal Nominee for Best Destination Based Experiential Program (2026)

    Banff & Lake Louise Tourism was nominated for the Best Destination-Based Experiential Incentive Travel Program award.

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  • SITE Global 2025 Par Excellence Winner (2025)

    The Society for Incentive Travel Excellence (SITE) co-awarded the best-in-class “Par Excellence” Award to 360insights and Banff & Lake Louise Tourism.

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  • Prevue Visionary Silver Award for Best International Destination for Incentives (2024)

    The Visionary Awards are given annually to acknowledge the forward-thinking destinations, hotels & resorts, cruise lines, and airlines of the industry.

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Media Highlights

  • Banff & Lake Louise: All-Season Versatility in a Natural Playground (2026)

    (Page 30-32) Banff and Lake Louise have international appeal for hosting productive events. The all-season versatility allows planners to build well-rounded programs that balance business with connection.

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  • Intentional Incentives: Smarter Design, Stronger ROI (2026)

    (Page 18-20) Banff National Park is among the top destinations in line with incentive planner needs for sharper strategy and deeper intention. These destinations offer experiences that blend access, adventures, and ROI.

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  • How to Ensure Authenticity at Your Next Event (2026)

    Explore how authenticity can be built into the event experience in Banff and Lake Louise, from destination and venue choice to programme design and delegate engagement.

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  • How Banff and Lake Louise is Redefining Incentive Travel (2025)

    Learn how Banff & Lake Louise Tourism proves winter can be just as rewarding, luxurious, and inspiring as a summer getaway for incentive travel.

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Past Events

  • Looking back at LUXE Lake Louise (2025)

    For the first LUXE by M&I event in the 2025 calendar, curators and luxury providers were brought together within the stunning backdrop of the Canadian Rockies. The event received a 96/100 overall event score from attendees.

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  • Incentive Canada Winter (2024)

    Incentive Canada 2024 was Destination Canada’s second sustainably planned and executed event, and fourth sustainable signature event. Guests enjoyed a rewarding experience and made a difference to people, planet, and place.

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  • SITE Canada Exchange (2023)

    Banff & Lake Louise Tourism sponsored the 2023 SITE Canada Exchange, bringing together around 25 pre-qualified incentive buyers matched with suppliers for 1 on 1 appointments.

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