Travel Trade in Banff and Lake Louise
Banff and Lake Louise are among Canada's most celebrated mountain destinations. Known for breathtaking landscapes, abundant wildlife, and iconic experiences, Banff National Park attracts visitors from around the world with year-round adventures.
The Banff & Lake Louise Tourism (BLLT) Travel Trade Resource Hub provides travel advisors and tour operators with destination training, trip-planning resources, and local insights. Use these tools to build knowledge so you can confidently recommend Banff and Lake Louise and create memorable Canadian Rockies itineraries.
Become a Destination Expert
Discover what sets Banff and Lake Louise apart. Learn about the landscapes, communities, wildlife, culture, and experiences that have made Banff National Park one of the world's most celebrated mountain destinations.
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What's New in Banff and Lake Louise
Stay up to date on new experiences, openings, seasonal updates, events, and destination developments. Discover what's happening in Banff and Lake Louise and find fresh reasons for clients to visit.
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Build a Custom Itinerary
Every traveller experiences Banff and Lake Louise differently. Use the one-of-a-kind Trip Builder tool to create personalized itineraries based on your clients' interests, travel style, and length of stay.
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Get in Touch With the Team
Our Travel Trade team is here to help. Connect with local destination experts for trip-planning support, training opportunities, and answers to your Banff and Lake Louise questions.
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Banff & Lake Louise Tourism is committed to truth and reconciliation, as we continue learning how to be better allies of Indigenous Peoples. We appreciate the meaningful and respectful partnerships we are developing as we live and work on the traditional territories of the Nations of Treaties 6, 7, and 8, and in Métis homelands. We acknowledge all Indigenous Peoples living in relationship with these lands. The Indigenous Tourism Strategy, developed in partnership with Indigenous leaders and communities, guides our work to elevate Indigenous Tourism as reconciliation in action and advance our shared vision to Lead Tourism for Good.