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Tool Kit

  • Friends visit Lake Louise together on a cool Fall day in Banff National ParkFriends visit Lake Louise together on a cool Fall day in Banff National Park

    Photography

    For high resolution images capturing the stunning scenery and all there is to do in Banff & Lake Louise, please go to our online media hub.

    Media Hub
  • The aurora dances over a mountain in Banff National Park on a spring night.The aurora dances over a mountain in Banff National Park on a spring night.

    Brand Guidelines Overview

    Here's a quick overview of our Banff & Lake Louise Tourism brand. Get up to speed on our brand tone, story, positioning, photographic style, and more.

    Guidelines Overview
  • The In Search of Christmas Spirit cube sits in the Cascade of Time Garden with Cascade Mountain in the background.The In Search of Christmas Spirit cube sits in the Cascade of Time Garden with Cascade Mountain in the background.

    Brand Guidelines

    Our Brand Guidelines help ensure brand consistency and will give you an idea of the general look and feel of the Banff & Lake Louise Tourism brand. Get up to speed on our brand tone, story, positioning, photographic style, and more.

    Full Guidelines